What does your list actually cost?
Figuring out what some platforms charge can be a bit tricky so we've done the research for you. Set your list size and how often you mail and see how the platforms compare.
The rates shown are month-to-month. Mailchimp and Klaviyo don't publish an annual rate. You can get RadarSend (and other platforms) for less if you opt for annual billing.
The calculator prices RadarSend delivery using the AWS SES Essentials Plan ($0.16/1,000 emails). The table below shows the pricing for other sending providers.
The smallest RadarSend plan is 10,000 contacts so we might not be the cheapest option if your list is smaller. But there's a good chance our feature set is far better than the less-expensive options.
Seat costs are left out, which can present other platforms in a better light since several charge per user.
Not every platform does the same job and some are email tools rather than full marketing automation platforms. We priced the cheapest plan that generally covers the work, not the one that matches RadarSend feature for feature.
Cheapest published route per provider, base sending only — no dedicated IP, validation, or extended retention. Mailjet is shown from Essential ($17/15,000); its cheaper Free and Starter plans stamp the Mailjet logo on outgoing email. Mailgun's upper rungs were read directly off its pricing slider.
Bigger than 250,000 contacts? We'll price it with you.
We publish the ladder to 250,000 and stop there rather than extrapolate. Above that, the number comes from a conversation.