Broadcasts

Send a campaign
without giving up control.

Choose exactly who gets it. Build the email the way you want. Send it now, schedule it, or spread it out.

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app.sonarsend.com/t/kestrel-supply/broadcasts
The Broadcasts list: one announcement sending now with its progress against the audience size, two drafts, and a run of sent broadcasts each showing audience size with open, click and bounce rates on the same row.

A broadcast has three jobs. RadarSend keeps each one clear.

Set up & audience

Send to the people you meant to reach.

Include the segments and lists you want. Exclude the ones you don't. RadarSend shows you how many reachable contacts will receive the email before you send it.

No exporting lists. No stitching audiences together somewhere else. Choose the people, check the count, and move on.

app.sonarsend.com/t/kestrel-supply/broadcasts/fieldnotes-48/setup
Step 01, Setup and audience, on a draft broadcast: the basics with broadcast name, email type and link tracking, an audience that includes All subscribers and excludes Lapsed customers, and a count of recipients for send beside reachable included and reachable excluded.
app.sonarsend.com/t/kestrel-supply/broadcasts/fieldnotes-48/content
A broadcast's content written from a Template: the email's changeable parts as a short form on the left, and the finished email previewed beside it.
Content

Write it your way.

Use a RadarSend Template, work directly in MJML, or bring your own HTML. Preview the finished email on desktop and mobile before it goes out.

Review & schedule

Send now, later, or a little at a time.

Send the broadcast now. Schedule it for later. Or spread a large send out so the whole list doesn't land at once.

Send from your own addresses through the providers you already use. A large broadcast can go out through more than one, within the warming limits you've set.

Your sending provider. Your domains. Your schedule.

app.sonarsend.com/t/kestrel-supply/broadcasts/fieldnotes-48/edit
The schedule step of a broadcast set to spread out: an even daily pace that finishes by a chosen date, the senders and providers splitting the send, and a calendar for the start date and time.
The pre-flight checklist before scheduling: audience segment, sending account, subject line, unsubscribe link, merge tags and link reachability each checked, with one item flagged for attention and a Send test control beside it.
Before sending

Check it before anyone else sees it.

Preview the rendered and plain-text versions on desktop and mobile. Send a real test through the sending identity you chose.

Before scheduling, RadarSend checks the unsubscribe link, tests personalized fields against real contacts, and follows the links in the email. If something is broken, it tells you which part needs attention.

After the send

See who paid attention.

When it's done, see what people did, not just what inbox software did. Start with the numbers you expect: delivered, opened, clicked, and bounced.

Then look closer. See which contacts opened or clicked, which pages they visited, how long they stayed, and when they came back. Export the people you want to work with or use what they did to build your next segment.

The report doesn't stop at the click.

app.sonarsend.com/t/kestrel-supply/broadcasts/fieldnotes-47/engaged
The engaged-contacts drawer on a broadcast report: named contacts with how long they stayed on your site, how many pages they viewed, their clicks and last activity, and an export control.

A broadcast doesn’t end when it sends.

What happens next becomes part of the contact record.

Use those clicks and visits to build a segment, change a score, or start a follow-up sequence. The results don't have to sit in a campaign report. They can change what each person receives next.

  1. Broadcast sentThe report opens the moment it goes out
  2. Filtered engagementReporting and bot filtering
  3. Contact history and site activityPost-click tracking
  4. A new segment or a follow-up sequenceContacts and segmentation

See how a broadcast comes together.

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